Campaign: #MoreEverything

Huawei partner with musician Daithí to promote the Huawei P Smart, the new smartphone which offers more everything, for less.

The Irish electronic music producer combines nature recordings and a live fiddle to create a unique type of house music that’s seeped in Irish culture.  

We challenged him to create a song and he composed a track called ‘More Everything’.  His creation was made using only the Huawei P Smart which boasts amazing specs with its 5.6” Full View display, Dual lens camera and 32GB storage.

To launch the new song, we partnered with Ireland’s biggest student night to release it on a dance floor packed with over 600 people.

In less than a week the ‘More Everything’ music video received over 100,000 views. The audience loved the partnership and the video received 81% more shares and 219% more engagement than the Samsung S9 announcement post which was posted on the same day.

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