Connector wins big at the Content Marketing Awards 2018!Learn More
Connector team up with mytaxi and Aware!Learn More
Innovation GameLearn More
Connector wins big at the Content Marketing Awards 2018!
Connector is absolutely delighted to have won two awards in the Content Marketing Awards for the work done with Volkswagen on the 2017 VW Snapshot campaign. We won in two categories, Best Content Marketing Award – Social” and “Most Effective Use of Photography”. The Volkswagen Snapshot campaign was an Instagram-based competition, powered by The Snapys. Instagram […]
Connector flew to Zurich on the 5th of October 2018 to play the Connector Innovation Game with over 500 EY staff. We modified our cards to suit EY, providing the players with an effective ‘innovation hack’ that would help them explore the creation of new products, services, or smart objects in minutes. We challenged our […]
Strategy and culture are among the primary levers at top leaders’ disposal in their never-ending quest to maintain organizational viability and effectiveness. A strategy offers formal logic for the company’s goals and orients people around them. Culture expresses goals through values and beliefs and guides activity through shared assumptions and group norms. Culture is the […]
As Steve Jobs once said, “Innovation is the ability to see change as an opportunity – not a threat”. Innovation is one of the most frequently mentioned terms within business today. It’s exact meaning, however, can be open to many different interpretations. Put simply, innovation is taking an original concept and using it to solve […]
Connector team up with mytaxi and Aware!
Connector teamed up with mytaxi and Aware for the Drives of Change campaign. We created this campaign based on a simple insight – taxi drivers love to talk. 1 in 10 people in Ireland will be affected by depression. Sometimes starting the conversation is all it takes. In an effort to remove the stigma and […]