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Event Update for DigitalFood.ie Launch Event @ Cooks Academy

We are getting excited about the big event next week! As well as the usual networking you would expect at a Connector Event, we will also have an array of digital activities to share with you.

We will be sharing some recent digital marketing projects and shared learnings from the likes of –

– DigitalFood.ie – Food Tech Trends

– Glenisk – Video

– Nature’s Best – Website

– Cooks Academy – Instagram

– #SonyFoodie – Video

– l’Ecrivain – Website

– FoodStyle.ie – Photos

– Foodeo.ie – Video

– TheSnapys.com – Instagram Awards

– Others TBC

Event Details – 6.30 25th June @ Cooks Academy

Address – 19, South William Street, Dublin 2, Ireland

Registration Form Here

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Campaign creation and planning workshops for hardware shops

As part of our work for the Hardware Association of Ireland, we held a campaign planning workshop with a group of Irish hardware retailers.

Here are some of the ideas we were able to help them create with our expert guidance.

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Thanks to the HAI and the trainees for a very successful series of workshops during our first Digital Bootcamp this summer.

Contact Conor and our team for more information on how we can help you create some great campaigns.

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Connector Healthcare Portfolio – Bringing digital to life

Connector is pleased to present you its new Digital Marketing Healthcare Portfolio.

We have been delighted to work with these companies on their digital marketing and hope to work with you too!

For more information about us:
team@connector.ie
+353 1 906 0006
@connector360

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Connector is delighted to kick off Connector Sports

Connector is proud to introduce you to Sport.Connector.ie which will show you our expertise in sport sector.

Connector Sports has match winning experience in sports marketing and has done impressive work for the likes of Sony Rugby, European Rugby and Allianz GAA.  We create ideas that turn into campaigns, campaigns that become content, content in social and digital media that generate awareness, positive sentiment, connections and great return on investment.

We are here to help sponsors, clubs, players, venues and media partners with the following –

• Digital strategy & campaigns
• Competitions, promotions and quizzes
• Content creation and distribution
• Social media management
• Digital media planning and buying
• Evaluating sports sponsorship
• Digital & social media training

Contact us :
team@connector.ie
+353 1 906 0006

Connector careers

Digital Marketing Career Opportunities @ Connector

Are you looking for a new challenge and want to join one of the best digital agencies in Ireland?

Connector.ie is one of Ireland most progressive creative digital agencies specialising in connecting the digital and physical worlds. The team is based in the centre of innovation that is The Digital Hub.

Founded by Conor Lynch in 2009, Connector is a leading Irish digital business agency supporting clients as they face up to digital, social & mobile challenges and opportunities. We offer a wide range of specialist services for those who want to manage digital in-house or to outsource to a trusted partner.

We create ideas that turn into campaigns, campaigns that become content, content in social and digital media that generate awareness, positive sentiment, connections and great return on investment.

Our sister brand SocialMedia.ie runs training courses and other brands in our portfolio include TheSnapys & DigitalFood.ie. See more about our clients like Sony Mobile on Connector.ie

Connector is always on the lookout for talented people to join our team in Dublin and the following are current open opportunities. We are looking for a brilliant Digital Account Manager and a talented Digital Marketing Intern.

DIGITAL ACCOUNT MANAGER

Job Description

  • This is a full time position based in our office in The Digital Hub in Dublin, Ireland.
  • Salary negotiable based on experience.
  • Regular training provided.

Job Requirements

  • Liaise with clients on digital marketing projects.
  • Write briefs with detailed functionality specifications
  • Brief and manage creative teams, and understand all processes and platforms.
  • Responsible for the quality of service of all integrated campaigns across all channels including SEO, PPC, Facebook, LinkedIn, Twitter, etc.
  • Plan and write digital content to support the social media and online strategy, for each relevant audience and marketing channel (email, apps, website, social networks etc.)
  • Manage internal marketing, communications and team training.
  • Update online content via the content management systems (CMS), Hootsuite and email marketing platforms.
  • Use customer insight to monitor visitor engagement and optimise content in line with customer requirements.
  • Report on digital marketing campaigns, to show conversion rates and analytics on key goal conversions.
  • Social media planning and management to include blogs, LinkedIn, Twitter and Facebook.
  • Responsibilities include copywriting, keyword strategy, link building & site architecture.
  • Plan and implement customer research and using the findings to feed into the online strategy to support the business goals (growth, retention, engagement).
  • Understand client objectives and alignment of the social strategy In addition to managing social media platforms for the client and build ongoing relationships.
  • Present findings to key stakeholders to drive the social media strategy and engage key users.
  • Identify new tools, including reporting tools to measure the activity.
  • Manage company blogging to develop and influence key bloggers and thought leaders.
  • Implement traditional and digital PR content writing for press releases and newsletters.
  • Develop and plan social media content with key teams, write design briefs and brief designers.
  • Manage copywriting, keyword strategy, link building, site architecture.
  • Produce KPIs and insight to improve digital campaigns.
  • Increase awareness of the brand, product and services both internally and externally through outreach and social media amplification.
  • Manage aspects of the website content and help with keyword research, on-page optimisation, technical SEO and link-building best practices.
  • Create internal content, including presentations emails, brochures and internal sales collateral.
  • Own and manage the branding guidelines and check for compliance.
  • Produce training and best practice guides to manage content and relevant systems.
  • Delivering Training when necessary.

Candidate Profile

  • The ideal candidate will have 1-2 years relevant experience.
  • Business, communications or digital qualification Degree or higher.
  • Native English speaker.
  • Excellent project management skills.
  • Creative with passion for marketing across all platforms ie.website, video, photography and digital media.
  • Confident in engaging with clients and making presentations.
  • Pro-active to keep up to date with the company products, services and marketing campaigns.
  • Willing to share knowledge and expertise, and guide other colleagues.
  • Results focused with excellent project management skills.
  • Able to multi-task and stay calm under pressure.
  • Accuracy with attention to detail excellent at proofreading.
  • Not frightened to debate content be customer voice!
  • Keep up to date with all branding processes and guidelines.

Desirable Technical Experience

  • Up to date with asset management and best practice.
  • Understand regulatory requirements which impact content management for the website and external communications. i.e. eCommerce legislation, Data Protection etc.
  • Experience of YouTube videos and customer engagement content.
  • Experience in using CMS system and uploading data and basic HTML coding
  • Some experience in design packages i.e. Adobe Photoshop, Adobe Fireworks
  • Ability to use analytics to help with content management.
  • Good knowledge of email, PPC, SEO & Social Media.

DIGITAL MARKETING INTERN

We are looking for a full-time or part-time Digital Marketing to join the team immediately. This mission would suit a fanatic in the arts of digital and social media marketing. By joining our elite team you will gain industry experience with one of Ireland top digital specialists who offer a range of Digital, Social & Mobile services.

The Job

After your initiation to our brotherhood of ninja, you will work on internal projects and client work in the area of digital, social and mobile marketing. You will gain invaluable experience with website content management, blogging, community management, digital video, email marketing, Facebook, Twitter, LinkedIn, mobile media and much more! The student shall soon become the master.

The Ideal Candidate

Ideally you will already have the following:

  • Degree in business, communications or technology;
  • Some experience in digital marketing and social media;
  • Good Presentation Skills;
  • Excellent writing and editing skills in English;
  • A strong knowledge of Digital Marketing Metrics and Analysis is a plus;
  • Martial arts skills not required (for now)

The Offer

This is an unpaid full time / part time junior position with considerable training but expenses will be covered. We are looking at a 8 to 12 weeks trial period before we promote the person to a full time salaried position. Commission on sales is available immediately if you can help us win new business. People eligible for JobBridge can apply through this program and should the candidate prove successful after the the 2-3 month period a full time salaried position will be offered.

To apply , contact us on team@connector.ie with your CV and details of your availability with Digital Marketing Internship or Digital Account Manager in the subject line.

If you are passionate about social media, online video, and everything in between you may be the one we are looking for!

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Connector at the Dublin Web Summit 2014

So this is Dublin Web Summit week with Dublin being the centre of the technology world from Tuesday – Thursday. For the list of speakers click here http://websummit.net/speakers

Conor is delighted to continue his run of having been at all Dublin Web Summits since the start. Previously he has presented and helped shortlist the Spark of Genius competition entries.

However this time around he is one of the MCs at the Startup Stage on Tuesday if you want to go and say hi –

Pitching Stage 2, RDS Main Hall/ Town – Time – 10-11
Pitching Stage 3, RDS Main Hall/ Town – Time – 12-1

Thanks to the Web Summit team for the invitation to participate. Good luck to Paddy, David, Daire, Brian, Carolyn and all the team in their BIG week!

Thanks also to The Digital Hub for the ticket for our team. We are going to talk to as many people as possible and build up our global network for our business and our neighbours in The Digital Hub. Click here http://www.app.connector.ie/ to learn more about our new Connector MatchMaker app.

Please get in touch for a chat and you can reach us best on Twitter @connector360 or phone Conor on +353 86 811 8833

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Create A Spooky Marketing Campaign For Halloween

As the Connector team is really brave and not frightened by ghosts or zombies, we are the perfect digital agency for you to work with this Halloween.

In our secret laboratory we have a team of highly skilled crazy professors who can help you with concepts, design, videos, games and all your social media requirements.

Last year, we did a spooky Halloween Pumpkin Run campaign, where we delivered purple pumpkins filled with sweets to twenty lucky Dublin based agencies. See the photo below. Each and every pumpkin had the connector360 personal touch hollowed out, painted and filled with treats by our very own minions. A QR code inside led to a special Trick or Treat page with our credentials and a party invitation. What a treat! We think we did a spooktastic job! 😉

We can create campaigns for you right up until last minute but why not talk to us today about your Halloween campaign! Boo!

You can contact us at team@connector.ie or call us on +353 1 906 0006.

Pumpkins

 

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How to serve up tasty social media for the food sector

How to serve up tasty social media for the food sector

We were really delighted to talk this morning at Dublin Food Chain.

Please visit Dublin Food Chain Breakfast Workshop for the full list of speakers and details about the event.

We hope you liked our presentation on How to serve up tasty social media for the food sector.

If you missed it you can find the presentation below

 

Read more

connector Digital Marketing Placement

Digital marketing career opportunities @ Connector

About Us

Founded by Conor Lynch in 2009, Connector is a leading Irish digital business agency supporting clients as they face up to digital, social & mobile challenges and opportunities. With our sister brands connector360, SocialMedia.ie and BOSS Metrics, we offer a wide range of specialist services for those who want to manage digital in-house or to outsource to a trusted partner.

We are passionate about helping organisations, SMEs, startups, government agencies and individuals create their digital destiny. We create ideas that turn into campaigns, campaigns that become content, content in social and digital media that generate awareness, positive sentiment, connections and great return on investment.

Connector is always on the lookout for talented people to join our team in Dublin and the following are current open opportunities.

Read more

Data analytics: the backbone of digital marketing

Data analytics: the backbone of digital marketing

As digital marketers, we are always looking for new and innovative ways to connect with our customer. But the fact is that no matter how creative your campaign is, if there are no data analytics set up behind it, you’re wasting time, money and effort. While you might think that your campaign is performing well, the only real way to know is to set up analytics that measures real numbers and key performance indicators.

in data we trust

When it comes to digital marketing, the primary types of analytics companies set up is on their website, social media channels and email marketing campaigns. The type of data you can collect on each platform varies slightly, for counting how many people engage with your posts on social media channels, to granular detail about what people are doing on your website, to tracking the open rate of your email campaign. Collecting this data drives future decisions about campaigns and gives marketers the information they need to allocate budget and optimise their marketing plans.

 

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